ON THE BLOG

2025 Social Media Trends: What Every Business Should KnowSocial media changes fast — sometimes faster than most businesses have time for. One minute you're adjusting to a new algorithm; the next, there's a new platform feature or trend everyone seems to be talking...

Unleashing the Power of Social Media Marketing: Crafting an Empowering Brand PresenceIn today's fast-paced digital era, social media has become an integral part of our daily lives, shaping the way we connect, communicate, and consume information. For businesses,...

Corporate headshots are professional photographs that typically feature an individual's head and shoulders, and are commonly used for business and marketing purposes. These images are typically taken in a studio or on location with a professional photographer and are...

Why, as business owners, we need to change our perception of marketing to start thriving!   Lately, we’ve been thinking about how to help businesses that won’t, or don’t think they can afford to, embrace the idea of marketing.  As with many things in life,...

Visual Content Agency vs. In-House Marketing: Which is the Best Option for Your Business? Marketing is the engine that drives your business forward. But should you build an in-house team or bring in an agency to handle the heavy lifting? Each option has strengths, and...

The Power of Visual Storytelling: How Video Elevates Your Brand Hey there, fellow storytellers! In the thrilling world of digital marketing, grabbing your audience's attention is like a game of survival. In this fast-paced arena, visual storytelling is the best way to...

Influencer marketing has become a powerful field in recent years, with many influencers fostering significant followings and earning hefty paychecks for access to their platforms. And rightfully so, they have put a lot of work into creating trust and relationships...

With video and photos becoming a crucial part of most marketing strategies, it’s only a matter of time before you will have to appear in front of the camera. One of the first questions you’ll likely ask is, “What should I wear?”  What you wear is actually instrumental...

Setting Trends and Transforming Business: A 2024 Marketing Plan GuideAs we usher in a new year, it's the perfect time for businesses to not only reflect on past strategies but also to set the stage for new trends that will redefine their marketing in 2024. In this...

Website Design Trends in 2023: Staying Ahead in the Digital Landscape Embracing the Future of Web DesignWelcome to the digital playground where creativity meets functionality, and aesthetics dance with technology. In 2023, the world of website design is evolving at a...

People form a first impression in just about 50 milliseconds, so everything you share has to wow and do it fast! Good quality, consistent, professional brand photography is going to capture potential clients in a flash as they’ll see that you appreciate the attention...

By creating even just one video per month, you can create an endless supply of content for all areas of your digital marketing.  So you’ve just invested in a high-quality video shoot because you know just how important video is in today’s digital world. But now the...